Anggreni, Ni Putu Eka (2023) HUBUNGAN KEPUASAN KONSUMEN DENGAN KUALITAS PELAYANAN DI RUMAH MAKAN TRADISIONAL SANUR. Diploma thesis, Poltekkes Kemenkes Denpasar Jurusan Gizi 2023.
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Abstract
Consumer satisfaction is often used as a term in everyday life, according to Law No. 8 of 1999 concerning consumers, consumers are people who use services or goods or enjoy a product. If consumer expectations are met, consumers will feel satisfied. Service quality is an important factor in providing customer satisfaction. The purpose of this study is to determine the relationship between consumer satisfaction and service quality at Warung Nasi Men Weti. This study used the cross sectional method. The sample in this study was visitors to Warung Nasi Men Weti who met the inclusion criteria: at least 17 years old and willing to be respondents. Based on 106 samples, overall service quality results were obtained. The sample gave an assessment with a good category (99.1%), a very sufficient category (0.9%). While the results of consumer satisfaction satisfaction get the highest results with the satisfied category (99.1%), and the lowest with the sufficient category (0.9%), based on the Spearman Rank test with a confidence level of 5% (α=0.05), it is concluded that there is a significant relationship between tangible service satisfaction (tangible), reliability (reability), responsiveness (responsiveness), certainty (assurance), empathy (empathy) and sanitary hygiene with consumer satisfaction at Warung Nasi Men Weti. Warung Nasi Men Weti is expected to maintain and improve the quality of service. Keywords: Customer Satisfaction, Service Quality
| Item Type: | Thesis (Diploma) |
|---|---|
| Uncontrolled Keywords: | Kepuasan Konsumen, Kualitas Pelayanan. |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Jurusan Gizi > Prodi D4 |
| Depositing User: | Ni Putu Eka Anggreni |
| Date Deposited: | 14 Aug 2023 02:07 |
| Last Modified: | 14 Aug 2023 02:07 |
| URI: | http://repository.poltekkes-denpasar.ac.id/id/eprint/11260 |
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